Start small
Cover the loads that matter first.
A useful first list is refrigeration, communications, phone charging, basic lighting, and fans. Portable air conditioning can increase battery and inverter requirements quickly, so include it only if it is part of your actual outage plan.
FoodSafety.gov says an unopened refrigerator generally keeps food cold for about four hours. A full freezer can hold temperature for about 48 hours, or about 24 hours if half full.